Coca-Cola ENERGY Launch

Client
Coca-Cola HK

Fields
# Influencer Marketing
# Media Relations
# Media Kits Design

When “Coca-Cola” introduced “Coca-Cola ENERGY” in Hong Kong, we needed a campaign that would spark excitement and get people talking.

To energise media and influencers, we designed a striking battery pack-inspired hamper, symbolising how Coca-Cola ENERGY recharges you.

We engaged over 80 influencers and media outlets. Also the campaign generated over 120 news clippings across media and KOL platforms.

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